Founded in 1968, Ralph Lauren Corporation is an American company mainly designs and sells high end men's, women's and children's clothing, home and bedding collection, accessories and fragrance. Ralph Lauren is famous for its two brand Polo Ralph Lauren and Ralph Lauren, which is highly spoken of its classical style, comfort, and best design by middle class and most of noted public figures. No matter the clothing, accessories, fragrance even home collection, Ralph want to convey his wish to a better and high quality life to every customers. Ralph Lauren is called the father of polo, for his never-out-of-date design and the exquisite taste. Ralph Lauren appeal is rich of American style and the polo shirt is becoming the necessity in shelf. Ralph Lauren has been regarded as the representative brand of American fashion style because of its excellent design and craftsmanship which have a huge influence in the fickle world of fashion. Advocating high-quality and distinctive design, Ralph Lauren and its products have got customer satisfaction throughout the world. The reason for such a big sucess at Ralph Lauren is because they place emphasis on innovation and details. Customers could easily notice the exquisite workmanship on Ralph Lauren products, there might be something special about it even on a small stitch. The employees of Ralph Lauren always learn about the fashion trend and skillfully use the fashion elements in their design, creating the style only representing Ralph Lauren.