PUMA is the official name used by a German multinational company that is committed to design, develop, sell and market footwear, apparel and accessories for athletes. Founded in 1924 as Gebrüder Dassler Schuhfabrik, the headquarters of PUMA is located at Herzogenaurach, Germany. It has been ranked as one of the world’s leading Sports brands. Over 65 years, PUMA devotes itself to offer high-quality, sport-inspired lifestyle products for its customers, including footwear, sportswear, sports goods, and fashion accessories. For PUMA vision, it supports creativity and sustainability by adopting the concept of S.A.F.E and Pease, so that to create the products which are full of the spirit of Fair, Honest, Positive and Creative. For PUMA’s strategy, PUMA plans to be the “Fastest Sports Brand in the World”, reflecting a history of making fast product designs for those fastest athletes in the world.